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NVIDIA Concedes China's AI Market

Anthropic nears its first operating profit, SpaceX eyes a record-breaking IPO, SoftBank jumps on AI optimism, while Samsung avoids a strike amid bonus concerns.

Welcome back to your daily memorandum talking tech, business, AI, markets, and more. 🗞️

In today’s edition, we are tackling the following:

💻 NVIDIA has conceded China’s AI chip market to Huawei, says Jensen Huang.
📈 Anthropic is on track to post its first-ever operating profit.
🚀 SpaceX' IPO could become the largest public offering in United States history.
📊 SoftBank shares surged 20% after NVIDIA' blockbuster earnings boosted AI sentiment.
🏭 Samsung averts strike with a deal, but massive worker bonuses raise concerns.

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Blu Dot surpasses 2,000% ROAS with self-serve CTV ads

Home furniture brand Blu Dot blew up on CTV with help from Roku Ads Manager. Here’s how:

After a test campaign reached 211,000 households and achieved 1,010% ROAS, the brand went all in to promote its annual sales event. It removed age and income constraints to expand reach and shifted budget to custom audiences and retargeting, where intent was strongest.

The results speak for themselves. As Blu Dot increased their investment by 10x, ROAS jumped to 2,308% and more page-view conversions surpassed 50,000.

“For CTV campaigns, Roku has been a top performer,” said Claire Folkestad, Paid Media Strategist, Blu Dot. “Comping to our other platforms, we have seen really strong ROAS… and highly efficient CPMs, lower than any other CTV partner we've worked with.”

Using Roku Ads Manager, the campaign moved from a pilot to a permanent performance engine for the brand.

*This is sponsored content. See our partnership options here.

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